Gimmick or not, adding social aspects to existing apps, or creating apps around social capability, is the way to go. All the cool kids are doing it. Waze is a direct Google Maps Navigation competitor, and while it offers a lot of the same, you also might find some rather interesting features. How can adding social features help you when driving? Simple, as the folks at Waze explain:
Waze is a free social traffic and navigation app that uses real-time road reports from drivers nearby to save commuting time and improve your everyday driving. Way more than just another free navigation app, waze’s social layer is what sets it apart – giving drivers the power to work together to report and receive the most relevant traffic information available at any given moment. Plus, it actually makes commuting a whole lotta fun!
We have provided a little tour video below as well as links to give Waze a shot on your Android phone.